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SIRIUS & XM RADIO
IAMS PET HOUR TEXT MESSAGING SWEEPSTAKES
OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.

OFFERED ONLY TO LEGAL RESIDENTS OF THE CONTIGUOUS UNITED STATES AND WASHINGTON, D.C. (“U.S.”). VOID WHERE PROHIBITED.

  1. ELIGIBILITY: Open to legal residents of the 48 contiguous United States and Washington, D.C. who are 18 years of age or older at time of entry. Employees, officers and directors of SIRIUS XM Radio Inc. and XM Radio Inc. (together, the “Sponsor”), their parent, affiliates, subsidiaries, retailers, distributors, advertising, public relations and promotion agencies, and anyone connected with the production and distribution of this sweepstakes (hereafter, collectively “Released Parties”), and their immediate families (mother, father, sister, brother, any child, husband, wife regardless of where they reside), and those living in the same household of such employees, whether or not related, are not eligible to enter or win. Employees of Iams and Procter & Gamble are also not eligible. All applicable federal, state, and local rules apply. Void where prohibited or restricted by law.
  2. TO ENTER: There will be six (6) entry periods for the Iams Pet Hour Text Messaging Sweepstakes (the “Sweepstakes”). The first three (3) entry periods will run for three (3) consecutive weekly periods, starting at 12:00:00 AM Eastern Time (“ET”) on April 21, 2009 and ending at 11:59:59 PM ET on May 11, 2009. The fourth through sixth entry periods will run for three (3) consecutive weekly periods, starting at 12:00:00 AM ET on July 7, 2009 and ending at 11:59:59 PM ET on July 27, 2009 (collectively, the “Entry Periods”).

    There are two (2) ways to participate:     1) to enter during any Entry Period use a cellular phone from a participating wireless carrier (Sprint, T-Mobile, Verizon, AT&T, US Cellular, Nextel, Alltel, and Boost) and text the message “IAMS” to 46896 (GOTXM) when prompted. You can enter as many times as you want. All entries must be received during an Entry Period to be eligible to win a prize for that Entry Period. Normal text messaging charges will apply based on customer’s current messaging feature subscription; or 2) go to http://www.textrules.com/altentry/ and complete the online submission form. Please note that the contest keyword is IAMS and the short code is 46896. Released Parties are not responsible for failures or malfunctions of phones, phone lines or telephone systems; lost entries, subscription transmissions; interrupted or unavailable network, server or other connections; miscommunications, failed computer hardware or software or other technical failures; garbled, misrouted or scrambled transmissions; incomplete entries or communications; or other errors or problems of any kind whether mechanical, human, electronic or otherwise relating to or in connection with the sweepstakes, including, without limitation, errors which may occur in connection with the administration of the sweepstakes or the processing of entries or cancellation or postponement of awards show; for lost, late, incomplete, inaccurate, delayed, undelivered, misdirected or illegible entries, or for printing or typographical errors appearing in these Official Rules, the announcement of the prizes or other sweepstakes-related materials. Sweepstakes entries generated by script, macro or other mechanical or automated means are prohibited and will be disqualified. All entries become the property of the Sponsor and will not be acknowledged or returned. In the event of a dispute as to the identity of an entrant based on email address submitted on the online entry form, entry will be awarded to the person named on the applicable online entry form (regardless of whether that is the name of the authorized account holder of the email address from which said online entry was submitted).
  3. DRAWING: One (1) winner will be selected after the close of each of the six (6) Entry Periods by a random drawing from among all eligible entries received during that Entry Period. Drawings will be conducted in accordance with the Entry Periods outlined below:

    Entry Period Entries Must Be Received Between Drawing On/About
    14/21/09 – 4/27/094/28/09
    24/28/09 – 5/4/095/5/09
    35/5/09 – 5/11/095/12/09
    47/7/09 – 7/13/097/14/09
    57/14/09 – 7/20/097/21/09
    67/21/09 – 7/27/097/28/09

    Each entry period begins at 12:00:00 AM ET of the first day of the period and ends at 11:59:59 PM ET of the last day of that period. Potential winners will be contacted by Sponsor by telephone within five (5) business days of winner selection. Entries for one entry period will not be carried over into the following entry period. New entries must be submitted for each entry period. Odds of winning in a drawing will be based on the number of eligible entries received for the applicable drawing period as outlined above. Limit one prize, per person, household or cellular phone number for the duration of the promotion period.
  4. PRIZES: Six (6) weekly prizes will be awarded. The prize package for each week will consist of: vouchers for a one (1) year supply of Iams® dry dog (120 lbs. total) or cat food (48 lbs. total) (equaling six (6) 20 lb. vouchers for dogs or six (6) 8 lb. vouchers for cats). Approximate Retail Value (“ARV”): $108 (for dog food) or $90 (for cat food). Total maximum ARV for all Entry Periods combined: $648 (e.g., if all winners choose dog food).
  5. GENERAL: No transfer, assignment, cash redemption, or substitution of prize (or portion of prize) except by Sponsor in its sole discretion and then for a prize (or applicable portion of prize) of comparable or greater value. Potential Prize winner must execute and return an Affidavit of Eligibility/Release of Liability and (where legal) Publicity Release within the time period specified on the issuance of notification. Non-compliance with any of the foregoing, with these Official Rules or return of prize notification/documentation as non-deliverable may result in disqualification and an alternate winner being selected at Sponsor’s sole discretion, time permitting. Taxes on prize and all expenses related to acceptance and use of prize and not specified are the sole responsibility of winner. By participating, entrants agree: 1) to be bound by these Official Rules and that the decisions of the Sponsor and the judges will be binding and final in all respects; 2) that Sponsor and its designees shall have the right and permission to use (unless prohibited by law) winner’s name, voice, city and state of residence, photograph and/or likeness for advertising and/or trade and/or any other purpose in any and all media now or hereafter known throughout the world in perpetuity without further compensation, permission or notification; and, 3) that Released Parties are not liable and shall be held harmless by entrant for any claim, action, liability, loss, injury and/or damage to entrant and/or any other person and/or entity, including, without limitation, personal injury and/or death to entrant and/or any other person, and/or damage to personal and/or real property, due in whole or in part, directly or indirectly, by reason of the acceptance, possession, use and/or misuse of a prize (including any travel or activity related thereto) or participation in this sweepstakes. Any portion of a prize not accepted by the winner will be forfeited. If this sweepstakes is not capable of running as planned due to infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures or any other causes which corrupt or affect the administration, security, fairness, integrity or proper conduct of this sweepstakes, Sponsor reserves the right, in its sole discretion, to void suspect entries and/or modify, terminate or suspend this sweepstakes and, in the event of termination or suspension of the sweepstakes, at its discretion select winners from all eligible, non-suspect entries received prior to event requiring such termination or suspension.
  6. USE OF INFORMATION: The collection and use of entrant information will be governed by the Sponsor’s online privacy policy, available for viewing at http://www.xmradio.com/about/privacy-policy.xmc and http://www.sirius.com/privacypolicy.
  7. WINNER LIST: For the name of the weekly winners, available after August 1, 2009, send a stamped, self-addressed envelope (except where prohibited) and a note identifying the name of this sweepstakes, but within 45 days of the above estimated drawing date to the Sponsor at the address set forth below, Attention: Promotions Department.
  8. SPONSOR: The Sponsors of this promotion are SIRIUS XM Radio Inc. and XM Radio Inc., c/o SIRIUS XM Radio Inc., 1221 Avenue of the Americas, 36th Floor, New York, New York 10020.

© 2009 SIRIUS XM Radio Inc. SIRIUS, XM and all related marks and logos are trademarks of SIRIUS XM Radio Inc. and its subsidiaries. All other marks and logos are the property of their respective owners. All rights reserved.